Sunday, 3 April 2011

Task 3- what kind of media institution might distribute your media product and why?



"In 2002, Vertigo Films was created by producers Allan Niblo (producer of Human Traffic and South West 9), James Richardson (producer of Kiss Kiss Bang Bang), director Nick Love (screenwriter and, prior to company formation, director of Goodbye Charlie Bright and The Football Factory), distributor Rupert Preston (distributor of Chopper, Chasing Amy and Bride of Chucky, among others), and entrepreneur Rob Morgan. The company was formed for the express purpose of distributing and producing two films, The Football Factory and It's All Gone Pete Tong; its current stated goal is to produce and distribute four films per year."

The institution typically deals with smaller budget films than those of larger institutions such as Warner Bros. Aftermath is a very low budget production and would therefore be much more likely to obtain a distribution deal from Vertigo films. As well as this, the film is British made and would benefit most from distribution around the UK where it may receive more market interest than in the USA and other countries worldwide. Vertigo films is a British institution and has distributed films with similar target audiences around the UK, such as 'Football Factory'.
Typically films produced by smaller institutions such as Vertigo films pay more attention to the plot instead of the other aspects of the film such as CGI special effects for example. This is another reason why I think Vertigo might distribute our media product rather than a larger institution such as Warner Bros. Because in our media product we have intended to spend more time on the story board of the film rather than the after effects.

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